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How to do healthier business in 2020

How to do healthier business in 2020

Posted 07th January, 2020 by Sarah

7-minute read

Richard Branson recently said: ‘Your business is only as healthy as you and your team are’. He should know, the entrepreneur who gets up at 5am most mornings to fit in a game of tennis before a busy working day has a business empire worth more than three billion pounds.

Recent research from the Cognitive Neuroscience Society in San Francisco has also recently suggested that physical exercise can enhance cognitive functioning, too. That’s to say that a moderate exercise session can have both an instant and longer-term impact on elements like memory.

However, at tsoHost we know from years of selling domains and web hosting services to entrepreneurs and SMES that when you’re running a small business or getting a start-up off the ground, making time to focus on your own and your team’s health can go on the back burner.

So, here are a few small changes and tweaks you can make to up the health of your team for the benefit of both them as individuals and your business’ bottom line.

Hold walking meetings

Public Health England recommends that all businesses hold walking meetings in order to increase employee health, decrease stress and reduce sick days. Studies suggest that walking meetings are most helpful when you need to brainstorm or come up with creative concepts as opposed to making a final decision on something.

Further research suggests that walking meetings can be most productive when you allow yourself and your team to meander rather than follow a set course.

Encourage lunchtime exercise

Countless studies have discovered that people are more likely to be motivated to exercise when they have a buddy or group to work out with. Starting a lunchtime running or power-walking club within your company can help create a culture of health at work.

A 30-minute group run twice a week can lead to all sorts of benefits. In an ideal world, you’d be able to provide a shower for your workers. However, allowing flexible lunchtime hours – an extra 10 minutes either side of the usual hour, for example – should be enough to give colleagues the time to freshen up.

Organise a workshop or pop up event

If you’re not sure where to start your company’s wellbeing journey, you don’t have to look far to get help. Plenty of organisations can bring tailored workshops or training days to your office that lay the foundations for a healthier company culture as well as provide tools and materials for businesses to be able to build on these foundations themselves.

One of the leading names in this area is Let’s Get Healthy. The company offers training and resources on everything from resilience to at-work energy levels.

If your business doesn’t have much of a budget, you can keep your eye out for free workshop initiatives such as the one run at the start of 2019 by Rhyl City Strategy called the In Work Support Scheme.

Invest in a sit-stand desk or two

Sit-stand desks don’t come for free, but research has shown that just making one available in your office can help reduce people’s blood pressure and improve heart health by elevating heart rate regularly throughout the day.

You can buy a sit-standing desk for between £90 and £300. If you want to take things up a level, though, you can also invest in additional products such as a Wurf Board, which is an anti-fatigue mat that stimulates micro movements in standing desk users to improve circulation, posture and balance.

Choose a wellness officer

Chief Happiness and Chief Wellness Officers are now employed by multiple multinational companies to oversee wellbeing. Of course, if you can’t afford to pay a dedicated person, you can always appoint existing members of your team.

You might decide that a different member takes on the responsibility every month or two. You could even incentivise the role to encourage commitment to doing little tasks such as writing a wellbeing newsletter once a month or organising a healthy lunch to be delivered to the workplace once a week.

Create a wellbeing calendar

A wellness calendar can be an essential tool when it comes to keeping workplace health at the forefront of your minds. Use it to remember national health-related awareness weeks such as the Heart and Stroke Foundation’s Heart Month and Sleep Awareness Week.

You can also add incentives such as Meatless Mondays and Wellbeing Wednesdays into the calendar, as well as dates of running clubs and other wellness-related activity.

Invest in branded water bottles

Drinking the right amount of water is vital to human health. Dehydration affects everything from joint health to digestion. To encourage your team to drink more water, you could provide them with company branded water bottles. They can cost as little as £2 per person. Plus, they contribute to your advertising efforts if your team take them out of the workplace.

Foster a little competition

In addition to encouraging healthy behaviours, workplace health challenges can help teams to bond, too. Fitness challenges can be as simple as challenging staff to use the stairs as much as possible in a working day and rewarding the winner.

For something more epic, there are products like My Virtual Mission. MVM allows companies to pick two destinations on a map and set up fitness challenges designed to move either individuals or teams between those two destinations competitively.

Create workout passes

Workout passes can form part of a company’s approach and commitment to flexible working hours. They’re a pass to an hour or an hour and a half out of the office so the member of staff can attend an exercise class or something just as sporty. Each team member can be allocated a set number every month and you could offer them as prizes or incentives, too.

Categories: Marketing, Small Businesses

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